Why More Technology Doesn’t Always Mean Better Technology

Mattison HunterCorporate AV Integration

Technology plays a critical role in how organizations communicate, collaborate, learn, and serve their communities. As technology continues to evolve, many organizations assume that adding more devices, more features, and more capabilities will automatically lead to better outcomes. In reality, that isn’t always the case. Over the years, we’ve worked with organizations across higher education, government, healthcare, and corporate environments. … Read More

What 15+ Years of AV Integration Has Taught Us About What Clients Actually Need

Mattison HunterProject Management

When you’ve been doing this work as long as we have, patterns emerge. You start to see the same challenges come up across different industries, different building types, and different budgets. You learn that the most technically impressive system isn’t always the most successful one. You learn that the questions clients ask at the beginning of a project are rarely … Read More

Direct View LED vs. Rear Projection — What Makes Sense for Large Format Displays

Mattison HunterCorporate AV Integration, Government AV Integration, Higher Education Audiovisual Systems

When it comes to large format displays, the options have never been better — or more confusing. Two technologies that frequently come up in the conversation for corporate boardrooms, university auditoriums, government chambers, and large public spaces are direct view LED and rear projection. Both can deliver impressive visual experiences at scale, but they are fundamentally different technologies with very … Read More

The ROI of Digital Signage Nobody Talks About

Mattison HunterCorporate AV Integration

When organizations evaluate digital signage, the conversation almost always starts in the same place: cost. Hardware, installation, content management software, ongoing maintenance. It’s a real investment, and it deserves real scrutiny. What gets far less attention is the return — and not just the obvious kind. Yes, digital signage can reduce printing costs and drive customer engagement. But some of … Read More

What Happens Between “Approved” and “Installed”?

Mattison HunterProject Management

When people think about an AV project, they often picture two moments: the decision to move forward and the finished space. What usually gets overlooked is everything that happens in between. Once a project is approved, the real work begins. Long before displays turn on and users walk into the room for the first time, there are dozens of moving … Read More

How to Define Your AV Needs Before Writing an RFP

Mattison HunterCorporate AV Integration, Government AV Integration, Higher Education Audiovisual Systems

Before you send out a request for proposal, there’s important groundwork to do. Here’s how to set your AV project up for success from the very beginning. Writing an AV RFP can feel overwhelming, especially if you’re not sure exactly what you need. Many organizations make the mistake of jumping straight into the RFP process without first taking the time … Read More

Control Systems: What They Do and Why You Need One

Mattison HunterCorporate AV Integration

If you’ve ever walked into a meeting room and tapped a single button to bring the displays to life, lower the shades, adjust the lighting, and connect to the call — that was a control system doing its job. Quietly, instantly, and without you having to think about it. Control systems are one of the most impactful components of any … Read More

What It Actually Takes to Get AV Right in a Government Building

Mattison HunterGovernment AV Integration

Government facilities don’t get a lot of credit in conversations about audiovisual technology. The spotlight tends to go to sleek corporate campuses or newly renovated university buildings. But in over two decades of working across sectors, some of the most complex, high-stakes AV environments we’ve encountered have been in courthouses, municipal buildings, emergency operations centers, and public meeting chambers. The … Read More

Why the Best Organizations Treat AV as a People Decision, Not a Tech Decision

Mattison HunterCorporate AV Integration, Government AV Integration, Higher Education Audiovisual Systems

Ask most organizations how they approach an AV project and the conversation starts in the same place: equipment. What displays do we need? What’s the camera situation? What’s the budget? Those are all reasonable questions. But the organizations that consistently end up with technology that actually works — rooms people want to be in, systems that don’t generate support tickets, … Read More